Real Estate Market Trends: 2025

What’s the Market Telling Us Right Now?

Hi there! I’m Megan Kilmer, your trusted Santa Cruz County realtor, here to keep you in the know about what’s happening in the real estate world. If you’ve been wondering how today’s market trends could impact your plans, I’ve got some exciting news to share!

A Surprising Market Shift

Here’s something that caught my eye recently: CNBC reported a 12% jump in mortgage applications. At first glance, 12% might not seem like a game-changer—but here’s where it gets really interesting: compared to this time last year, that’s a 52% increase!

So, what does this mean for you as a homeowner in Santa Cruz County?

It boils down to two key insights:

1. Buyers are getting comfortable with interest rates in the 6-7% range.

2. They’re still highly motivated to act when rates dip, even slightly.

This is a big deal for anyone considering selling their home. Let’s break down why.

More Buyers, More Demand

A larger pool of buyers—especially those adjusting to today’s interest rates—creates increased demand. And in a market like Santa Cruz County, where homes are already sought after for their unique charm and unbeatable location, this demand could mean:

• More interest in your home.

• Faster offers.

• Potentially higher sale prices.

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Even rate-sensitive buyers are ready to jump at the right opportunity. That means your property could stand out and sell quickly in this active market.

Why It’s a Great Time to Know Your Home’s Value

Whether you’re thinking of selling or just curious about the current market, it’s always helpful to know where you stand. Did you know that your home’s value could be changing in response to these shifting market dynamics?

If you haven’t received your 2024 Home Value Report yet, let me create one for you! This isn’t just another generic online estimate—it’s a professional, personalized report tailored to your Santa Cruz County property.

Text me your address at 831-888-7530, and I’ll deliver a detailed analysis of your home’s current market value. Even if you have no plans to sell, wouldn’t it be great to have this information on hand?

Let’s Make the Most of Today’s Market

The Santa Cruz County real estate market is full of opportunity right now. With motivated buyers and a shifting dynamic, there’s no better time to stay informed about your home’s value and what’s possible in today’s market.

If you’re considering selling or just want to chat about what’s happening, I’d love to help. Reach out today, and let’s make sure you’re in the best position to take advantage of this exciting time in real estate.

Looking forward to hearing from you!

Warmly,

Megan Kilmer

Your Santa Cruz County Real Estate Expert

831-888-7530

Realtor DRE02095192

Revest Homes, Inc.